On the weekend I went shopping at Strandbags and I signed up to be a VIP, the shop assistant registered me, and I got a VIP card. It came with instructions to activate the card online, and I thought ‘I’ll have to do that when I have some time to go online and activate it manually’ and put the card in my handbag and forgot about it.
So I was then pleasantly surprised when not an hour later, I received a triggered email on my iPhone (Because I was out and about) saying ‘Thank you for joining’ with a link to confirm. You can see this email below in the screenshot.
Image may be NSFW.
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So I clicked the link and it took me to an online preference center, which was already loaded with all my information that the shop assistant had inputted into the system, and all I had to do was click ‘Activate membership’ at the bottom, and I was done!
I was then directed to a confirmation page which told me my activation was successful, and I thought great, that was easy, all done! You can see the excerpt of this message below.
“Dear (Name)
Card Activation Successful!
Thank you and welcome, you have now successfully joined Strandbags Loyalty Program.
To ensure you receive all the rewards and benefits you are entitled to, make sure you keep your contact details up to date and provide your Strandbags Loyalty Card or email address instore with every transaction.
You can update your contact details and check up on the rewards and benefits offered by Strandbags Loyalty Program at any time at the Loyalty Program Section of Strandbags website.
We hope you enjoy Strandbags Loyalty Program and don’t forget to check your inbox regularly for information, rewards and special offers. There may even be something there for you today!Kind Regards
The Strandbags Team”
So I thought that was fantastic and was pleased I was signed up and activated so easily, and I carried on with my day. Within 5 minutes, I received another triggered email, saying “Thank you for activating your VIP membership, here is a 30% off voucher”! You can see this email below in the screenshot.
Image may be NSFW.
Clik here to view.
This triggered email series really impressed me – with both the timing and professional look of their emails, to the ease of signing up and activating the membership. And at the end of it, I was rewarded with a 30% off voucher which just further encourages me to go back and shop at the store.
Well, guess where I’ll be going shopping next! Thanks Strandbags!
